Toronto SEO Firm - GTA SEO & SEM Specialist

It is not really a close-kept secret but it is relatively new and is quite powerful as I am finding with my tests.  It is the power of image alt tags. 

With Google image search being used at a growing rate you can really drive substantial amounts of traffic to your website by utilizing your alt image tags.  Make sure they are descriptive but also that they use high-traffic keywords.  For image heavy niches they can drive tons of quality traffic as I am finding out with my fashion blog, last month I recieved 12k visits from Google images and my adsense has tripled for that site.  It seems three of my images are on the first page of Google’s image search for some very popular terms and those are driving the nice boost in traffic and conversions.

Another great thing that I am noticing so far is that the increase in traffic has not triggered ’smart pricing’ because the quality of traffic from these image searches are high.  So start going through your websites and find all the older images you have that are missing alt tags and add them in.  The traffic boost will be well-worth your time.

Yahoo has been busy as a beaver (as we Canadians would say) with a slew of new announcements yesterday.

The most interesting one is the launch of Yahoo! Circular, an online retail marketing program modeled after newspaper circulars/inserts.  This activity blitz comes just as Yahoo’s annual shareholder meeting was set for August 1 where Corporate raider Carl Icahn and a slate of new board members are expected to attempt their coup at the meeting, targeting CEO Jerry Yang’s job and trying to force a Microsoft acquisition agreement.

As part of this aggressive plan, Yahoo has brought Walmart.com on board in a multi-year deal allowing Yahoo to provide display and video advertising for the retail giant. Wal-Mart also announced this week its foray into the classified advertising space. According to the Yahoo deal, Wal-Mart will use Yahoo’s AMP! Advertising management platform to reach Yahoo audiences, and Yahoo will be the exclusive reseller of Wal-Mart’s display inventory.

I wonder if all this excitement and activity will die down once the Yahoo! changes ownership?

I am always keeping an eye out for what my competition charges (click to enlarge the image) and here is the price page for an SEO in New York.  I won’t comment on whether his prices are too high because I don’t know a lot about the quality of his work. One thing I do know is good SEO/SEM is very valuable and can pad the bottom line of a company more often and at a better value than almost any type of advertising and promotional campaigns

Our SEO/SEM monthly packages are on sale now for 50% off (this offer may end without notice) and start at an affordable $300, take a look at our pricing page for more details.  Click here for a free, no obligation custom quote